Marknadsföring, marknadsföring

Effective marketing tactics and strategies for professional service providers If you own and operate your own professional services firm–in accounting, finance, law, or another field–you know just …

Discover the new realities of working in the post-digital era of consumer brand and retail marketing. In Redefining Retail: 10 Guiding Principles for a Post-Digital World, renowned international mark …

This Note’s For You talks of the people who created the campaigns with the songs we remember the most. From Coca-Cola to Chrysler, this book takes the reader behind the curtain of some of the best po …

How to Make Your Advertising Make Money by John Caples   In this remarkable reference, John Caples, a man who has won countless awards and made millions of dollars for some of the largest compan …

Your career journey is your responsibility and it starts with knowing who you are and what you want. Part of that journey is your brand.  When you think of a brand, do images of logos, products, …

Praise for Winning At Retail ’Winning at Retail offers the most effective strategies availablefor retailers. At Mc Donald’s, the ’Quick-EST’ model is crucial, because being close and convenient to wh …

Attract and retain affluent customers and clients Much has changed since the original The Art of Selling to the Affluent was published. The financial crisis has affected the affluent as well as the l …

Contains the following 4 e-books: Leadership by Choice: Increasing Influence and Effectiveness through Self-Management; Become the Real Deal: The Proven Path to Influence and Executive Presence; Lead …

’This timely book is perfect for every brand or product marketer who wants to fully leverage the Amazon platform—both for sales and brand exposure. Timothy’s practical step-by-step advice is simple t …