If you’ve got an idea you want to sell, you need to do two things: scan your environment and use effective tactics. This guidebook explains how to scan your environment and provides a collection of tactics you can use to sell your idea. Using this systematic approach will make you more likely to accomplish your objective – solving a problem or making an improvement for the benefit of individuals, groups, and the organization as a whole.
Innehållsförteckning
7 After the Brainstorm
8 Scanning Your Organization
18 Tips and Tactics
27 Closing the Deal
28 Suggested Readings
29 Background
30 Key Point Summary
Om författaren
7 After the Brainstorm
8 Scanning Your Organization
18 Tips and Tactics
27 Closing the Deal
28 Suggested Readings
29 Background
30 Key Point Summary
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Språk Engelska ● Formatera PDF ● Sidor 32 ● ISBN 9781118163436 ● Filstorlek 1.4 MB ● Utgivare John Wiley & Sons ● Publicerad 2011 ● Nedladdningsbara 24 månader ● Valuta EUR ● ID 2354629 ● Kopieringsskydd Adobe DRM
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