Lucy Whittington 
Hotel Success Handbook – Practical Sales and Marketing ideas, actions, and tips to get results for your small hotel, B&B, or guest accommodation. [EPUB ebook] 

If you are an owner or manager of a small hotel, B&B, Restaurant with Rooms, Inn or other guest accommodation this book is packed with ideas and tips for business success. Practical sales & marketing actions that you can use to improve occupancy, increase spend per head, and maximise profit. Find out how you can: – Attract the guests you want – Define your identity so you stand out from competition – Work with partners to be successful – Use the web to improve your business – Find traditional and online marketing strategies that work for you – Increase the lifetime value of each guest – Hire and lead a great supporting team – Keep your success going