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Ralf T. Kreutzer
Online-Marketing [EPUB ebook]

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Omslag till Ralf T. Kreutzer: Online-Marketing (ePUB)

Dieses Lehrbuch vermittelt einen anschaulichen und praxisorientierten Überblick über die Grundlagen des digitalen Marketings. Kurze Lerneinheiten, übersichtliche didaktische Module sowie die begleitende Lernkontrolle sorgen für eine nachhaltige Wissensvermittlung. Es richtet sich damit an alle, die sich mit Fragen des Online-Marketings im Rahmen ihrer Aus- und Weiterbildung (auch im Nebenfach) sowie ihrer beruflichen Praxis auseinandersetzen.

In der dritten Auflage wurden, da sich im Online-Marketing kontinuierlich viel verändert, wieder alle Kapitel auf den aktuellen Stand gebracht und neue Entwicklungen – bspw. rund um Tik Tok – aufgenommen.

Die neu hinzugekommenen ergänzenden Flashcards dienen der Wissensüberprüfung und unterstützen den optimalen Lernerfolg.

€25.69

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Språk Tyska ● Formatera EPUB ● ISBN 9783658339371 ● Utgivare Springer Fachmedien Wiesbaden ● Publicerad 2021 ● Nedladdningsbara 3 gånger ● Valuta EUR ● ID 8087482 ● Kopieringsskydd Adobe DRM

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