Tawfik Jelassi & Francisco J. Martinez-Lopez 
Strategies for e-Business [EPUB ebook] 
Concepts and Cases on Value Creation and Digital Business Transformation

Stöd

This is the fourth edition of a unique textbook that provides extensive coverage of the evolution, the current state, and the practice of e-business strategies. It provides a solid introduction to understanding e-business and e-commerce by combining fundamental concepts and application models with practice-based case studies. An ideal classroom companion for business schools, the authors use their extensive knowledge to show how corporate strategy can imbibe and thrive by adopting vibrant e-business frameworks with proper tools. Students will gain a thorough knowledge of developing electronic and mobile commerce strategies and the methods to deal with these issues and challenges.

€70.59
Betalningsmetoder
Köp den här e-boken och få 1 till GRATIS!
Språk Engelska ● Formatera EPUB ● ISBN 9783030489502 ● Utgivare Springer International Publishing ● Publicerad 2020 ● Nedladdningsbara 3 gånger ● Valuta EUR ● ID 8032854 ● Kopieringsskydd Adobe DRM
Kräver en DRM-kapabel e-läsare

Fler e-böcker från samma författare (r) / Redaktör

254 716 E-böcker i denna kategori