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Frederic Taylor
The Economics of Advertising (RLE Advertising) [EPUB ebook]

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Örtmek Frederic Taylor: The Economics of Advertising (RLE Advertising) (ePUB)

What is the economic justification of advertising? Is it a vital energizing force in industry, or does it represent a serious waste of money and effort? The great increase in the volume of publicity in modern times is causing people to wonder what its final outcome will be, and whether it is a development to be welcomed or regarded with suspicion.

First published in 1934.

€56.31

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Biçim EPUB ● Sayfalar 256 ● ISBN 9781136670497 ● Yayımcı Taylor and Francis ● Yayınlanan 2013 ● İndirilebilir 6 kez ● Döviz EUR ● Kimlik 2696761 ● Kopya koruma Adobe DRM

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Frederic Wilfred Taylor Frederic Taylor

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