Antonio Muniz & Carla Krieger 
Business Agility Journey [EPUB ebook] 
Understand how business agility provides continuous adaptability and valued results to customers

> Written collaboratively by 48 people with high performance in the market, sharing experiences and real cases

>Content reviewed by 16 executives experienced in diversified business transformation

The Jornada Colaborativa is a community passionate about people and technology that writes books uniting diverse experiences of the co-authors and curatorship of the selected organizers to maintain the high standard of quality.

Book royalties are reserved with the publisher to help purchase the copies we use at Summit Day and the proceeds are donated to underprivileged institutions (we donated R$ 137, 000 to 12 institutions in 2019 and 2020).

We congratulate the dedication of the organizers and co-authors to carry out this work and we thank the organizations that support the Summit Day to transform more and more lives.

Antonio Muniz

Founder of the Jornada Colaborativa and Jornada Cast

Carla Krieger

Leader of the organizing and curatorial team



Co-authors:

Alexandre Cezilla

Alexandre Conceição

Ana Cláudia Rodrigues

Antonio Muniz

Arlete Lemos de Vasconcelos

Atila Belloquim

Bruno Camargo

Carla Krieger

Felipe Oliveira

Flavia Lins

Gabriel de Oliveira

Guayçara G. Gonçalves

Guilherme Santos

Henrique C. Mariano

Hermann Rego

Isabela Gayno

Jacqueline Viana

Jennifer de Sousa Freitas

Joaquim Torres

Julieta S. Dienstmann

Júnior Rodrigues

Kelly Caldas

Leonardo Menezes

Luciana Sales

Marcelo Fernandez Piñeiro

Maria Heloiza Rodrigues Magrin

Maurício Corrêa

Mayra Augusto Santos

Natália Manha

Paulo Boccaletti

Paulo Marcelo

Paulo Vitor Soares de Oliveira

Raphael Boldrini

Renato Batista

Roberta Kühleis

Roberto Argento

Rodolfo Colares

Rodrigo Monteiro Ferreira

Samantha de Oliveira Fernandes

Samyr Feres Sada

Simone Pittner

Sonia Lopes

Tatiana Feitosa

Thayna Mesquita de Sousa

Thiago Fernandes V. de Oliveira

Vanessa Gonçalves

Werther Krause

Wesley Soares de Oliveira



Review executives:

Alexandre Cezilla

Alexandre Conceição

Ana Cláudia Rodrigues

Ana Costa

Analia Irigoyen

Cezar Taurion

Cristiano Barbieri

Joaquim Torres

Jorge Cordenonsi

Marcelo Fernandez Piñeiro

Paulo Marcelo

Renato Batista

Simone Pittner

Victor Arnaud

Walther Krause

Werther Krause

Зміст

PART I. UNDERSTANDING BUSINESS AGILITY
1. Context of the digital age (Alexandre Conceição)
2. Agility context (Samyr Feres Sada)
3. What companies understand by business agility and motivators for adoption (Jacqueline Viana/Kelly Caldas/Flavia Lins)
4. Business agility domains (Tatiana Feitosa/Paulo Boccaletti)
5. The agility story, how it all started (Guilherme Santos)
6. The CEO’s role in the digital journey (Júnior Rodrigues/Hermann Rego/Raphael Boldrini)
7. Agility and holistic vision: strategy, architecture and culture (Atila Belloquim)
8. Cultural and political aspects for the adoption of business agility (Atila Belloquim)
PART II. THE JOURNEY FOR ORGANIZATIONAL AGILITY
9. Measuring the current state – Assessment (Hermann Rego)
10. Defining the business value chain (Flavia Lins/Leonardo Menezes)
11. Establishing a single vision (Maria Heloiza Rodrigues Magrin)
12. Preparing the organization (Carla Krieger)
13. Dealing with constraints (Felipe Oliveira)
14. Understanding organizational antibodies (Werther Krause)
15. Agility in scale (Guilherme Santos)
PART III. CHANGE MANAGEMENT
16. How to deal with change (Jennifer Sousa/Guayçara G. Gonçalves/Luciana Sales)
17. Resistance to change (Sonia Lopes)
18. Creating powerful alliances (Isabela Gayno)
19. The order of actions is an important factor (Samantha de Oliveira Fernandes)
PART IV. SUPPORTING PEOPLE IN THE PROCESS OF TRANSFORMATION
19. Characteristics of the mindset for the new generation of leaders (Vanessa Gonçalves)
20. Why it is important to have confidence (Arlete Franca Lemos de Vasconcellos)
21. Engaging people (Gabriel de Oliveira/Mayra Augusto Santos)
22. Fostering continuous and systemic learning (Maurício Corrêa)
23. Are we prepared to receive autonomy? (Thayna Mesquita de Sousa)
PART V. TECHNOLOGY LEVERAGING THE PROCESS
24. Disruptive technologies leveraging speed in companies (Henrique C. Mariano)
25. The importance of Dev Ops and Biz Dev Ops to business agility (Carla Krieger)
26. Reliability engineering (SER) promoting business agility (Thiago Fernandes Vieira de Oliveira)
27. Other technologies (Paulo Vitor Soares de Oliveira/Wesley Soares de Oliveira)
28. IT transformation (Rodolfo Colares)
PART VI. COLLECTING RESULTS
29. How do we know if we are on the right track? (Rodrigo Monteiro Ferreira)
30. Ongoing improvement and adaptation of tools to the business (Roberta Kühleis)
31. Value delivery (Carla Krieger)
PART VII. LEADING THE JOURNEY – PRACTICAL CASES OF AGILITY IN ORGANIZATIONS
32. Diversifying and digitizing a product portfolio – a Gympass case study (Joaquim Torres)
33. Three steps to increase engagement in implementing business agility (Alexandre Cezilla)
34. Agile Journey Case – Solutis (Paulo Marcelo)
35. Live50CIOs (Renato Batista)
36. Case of Furnas’ digital transformation strategy (Ana Cláudia Rodrigues da Silva Quirino/Marcelo Fernandez Piñeiro)
37. Agility practices in a multinational consultancy through a Lean Agile Center of Excellence (Simone Pittner)
38. Digital turn point and scare mindset (Simone Pittner)
39. I already have agile teams and I launched the first train. And now? (Roberto Argento)
40. From purpose to backlog (Tatiana Feitosa)
41. Digital transformation: strategies and their foundations (Ana Cláudia Rodrigues da Silva Quirino/Marcelo Fernandez Piñeiro)
42. Agility in backoffice (Natália Manha)
43. Digital transformation in large organizations (Bruno Camargo)
44. From theory to practice: applying BDD to reduce lead time (Rodrigo Monteiro Ferreira)
References
Dedication and acknowledgements
About the organizers and co-authors

Про автора

Antonio Muniz: Passionate about collaborative leadership that joins people, agility and technology to deliver innovative results. Creator of Jornada Colaborativa and Jornada Cast. Curator, speaker, professor of MBA, workshops and video classes.

Carla Krieger: More than 25 years of IT experience, working in technology executive positions for 14 years. Professional experience in national and international companies, leading several digital and agile transformation programs and working with hybrid practices and deployment of Dev Ops. Disciplined Agile Trainer, Enterprise. Agile Coach at Globo’s Digital Hub and mentor of the startup Kultua.

Julieta S. Dienstmann: She has worked in project management since 2005, having worked in the areas of internet, telecom, industry and Saa S. She has worked as a team manager and has solid experience in managing product and IT projects. Acting in agility since 2016, she is recently in PMO at Resultados Digitais, working with agile project management, governance and portfolio. She is a volunteer at events and institutions such as: PMI/SC, Elas Projetam network, which promotes women in this job market, and the edition of Agile Trends in Florianópolis.

Rodolfo Colares: Always looking for a better way to carry out his work in a collaborative way, he seeks ways to foster communication between people and encourage cooperation and team spirit. With that, he directed his career towards direct contact with people, starting with administration, marketing and then moving on to the product area. He is an aspiring evangelist for software quality and Dev Ops culture in agile teams.

Tatiana Feitosa: Founder of Set Consultoria. Responsible for the Global Business Agility Institute in Brazil. She was director of digital transformation at everis Consulting in 2018 and 2019, responsible for structuring and leading the everis Brasil Agile Center of Excellence and leading digital transformation for everis clients. At IBM, as responsible for the Agile Center of Excellence in Latin America, she led and structured the internal transformation of IBM and customers until 2017. Lecturer and protagonist of the ‘change’ in the operation agility movement to the strategic dimension within organizations. She is also a member of the Digital Transformation committee of the ‘Mulheres Brasileiras’ (Brazilian Women) initiative. Speaker of ‘Women in Data Science’, linked to Standford University.