Helmut Kohlert 
Marketing für Ingenieure [PDF ebook] 

It is important for anybody involved in sport and physical recreation to be aware of the legal context in which their activity takes place, to develop an understanding of their legal responsibilities …

This book deals with the increasingly complex issues of eco-innovation. Eco-innovation is becoming a conceptual reference point for many regional and international public policies and management stra …

Statistics for Business explains the fundamentals of statistical analysis in a lucid, pragmatic way. A thorough knowledge of statistics is essential for decision making in all corners of business and …

Service design is the activity of planning and organizing people, infrastructure, communication and material components of a service in order to improve its quality and the interaction between servic …

Jean-Paul Fitoussi needs no introduction as one of the world”s foremost Macroeconomists of his generation. This celebration of his work includes contributions from Nobel Prize – winning economists R …

This impressive new collection couldn”t come at a better time. With global warming now becoming physically noticeable and the Kyoto treaty stalling in its efforts to get the developed world on board …

Exhausting Modernity is a bold new work on the exhaustion of our resources, both natural and human. Drawing on the insights of Marx and Freud, it provides a compelling analysis of the exhaustion perv …

Neo-Industrial Organising explores an emerging area of importance in management and organisation studies, namely the trend towards a projectization of the economy as a whole and the inter- and intra- …

Employing a multidisciplinary approach, the chapters cover all aspects of current entrepreneurship theory in multinational, economics, organizational sociology, marketing and finance. Other issues di …

The author provides a treatment of world economic geography as a whole. He sets out the historical context of the modern world along with the principal philosophies that have shaped our study of it, …