Bestselling author Michel Robert gives you his trademark pure and simple rules for developing solid business strategies In this anticipated follow-up to his previous bestsellers, management expert Michel Robert unveils his practical and proven methodology for you to plan and implement effective corporate strategies. Featuring a detailed explanation of how Robert used his approach to turn around Caterpillar as well as case studies of leading companies that utilize Robert s method, The New Strategic Thinking shows you how to assemble a strategy team, identify your company s driving force, determine the focus of the strategy (product, customer, or market), and launch initiatives company wide.
Придбайте цю електронну книгу та отримайте ще 1 БЕЗКОШТОВНО!
Мова Англійська ● Формат EPUB ● Сторінки 264 ● ISBN 9780071785754 ● Видавець McGraw-Hill Education ● Опубліковано 2005 ● Завантажувані 6 разів ● Валюта EUR ● Посвідчення особи 2667340 ● Захист від копіювання Adobe DRM
Потрібен читач електронних книг, що підтримує DRM