Truyền thông / Truyền thông

Discover the fundamentals of human communication with this comprehensive and insightful resource Written in four sections, The Work and Workings of Human Communication identifies the underlying funda …

An empowering, forward-thinking solution for creating intentional and healthy social media habits from an expert on media, technology and health. Internationally acclaimed behavioral scientist and so …

The most comprehensive and up-to-date textbook on public communication campaigns currently available Fundamentals of Public Communication Campaigns provides students and practitioners with the theore …

During the “golden age” of radio, from roughly the late 1920s until the late 1940s, advertising agencies were arguably the most important sources of radio entertainment. Most nationally broadcast pro …

Discover the real-life impacts of social media use through a collection of fascinating academic perspectives Successes and Setbacks of Social Media: Impact on Academic Life rigorously explores the po …

Beginner-friendly advice on how to start and run a local FM station There are approximately 2000 low power FM radio stations in the United States. That number will grow as more licenses are issued in …

Winner of the 2018 Book Award from the American Studies Division of the National Communication Association Ongoing interest in the turmoil of the 1960s clearly demonstrates how these social conflicts …

What mental and physical distress do actors, camerapersons, and reporters experience when working on reenactments of traumatic moments in history? In Political Camerawork, D. Andy Rice theorizes that …

In 1900, Paris had no skyscrapers, no tourist helicopters, no drones. Yet well before aviation made aerial views more accessible, those who sought such vantages had countless options available to the …

Media Governance today is shifting media rules and regulations from national government policies to local, regional, national, multinational and international ones and away from exclusively governmen …