Sách điện tử > Khoa học xã hội > Kinh tế > Category Pirates: The Value Of Your Value (ePUB)

Category Pirates
The Value Of Your Value [EPUB ebook]
How To Elevate Your Pricing And Move From Hourly Wages To Outcome-Based Wealth

Ủng hộ

Bìa của Category Pirates: The Value Of Your Value (ePUB)

To read this ‘mini-book, ‘ as well as our entire archive of writing on Category Design, subscribe to Category Pirates here: categorypirates.substack.com

We all need somebody to help us understand our value.

In this ‘mini-book’ you will learn:

Why and how to value (and price for) the outcomes you generate. Not only is this relevant for negotiating your salary, bonuses, or commissions if you’re working a regular 9-5, but it’s also important if you’re a solopreneur, consultant, coach, writer, creator, or anyone whose pricing is determined by charging for an hourly rate or a deliverable.

The traditional approach to pricing is an inside-out strategy, which starts with the internal factors and costs of a business and sets prices based on those factors. Outside-in pricing starts with educating customers about a problem and/or opportunity in a compelling way that establishes a new hierarchy of (perceived) value in their heads.

Category Designers are masters at ‘Languaging’, the strategic use of language to change thinking. Corner your buyers interest within any category through this technique.

When someone doesn’t recognize your value, the best thing you can do is leverage category design to Frame, Name, and Claim the conversation in your favor.

To understand your value, you have to understand your outcomes.

Short, sweet, and jam-packed with incredibly valuable insights, this ‘mini-book’ demonstrates how charging for outcomes will transform your life and your work.

€8.49

Mua cuốn sách điện tử này và nhận thêm 1 cuốn MIỄN PHÍ!

Ngôn ngữ Anh ● định dạng EPUB ● Trang 39 ● ISBN 9781956934618 ● Kích thước tập tin 2.1 MB ● Nhà xuất bản Nicolas Mather ● Được phát hành 2024 ● Có thể tải xuống 24 tháng ● Tiền tệ EUR ● TÔI 9485120 ● Sao chép bảo vệ Adobe DRM

Yêu cầu trình đọc ebook có khả năng DRM

Thêm sách điện tử từ cùng một tác giả / Biên tập viên

Category Pirates

258.231 Ebooks trong thể loại này

Bìa của Sivashankar Krishnamoorthy: Nanomaterials

Sivashankar Krishnamoorthy: Nanomaterials

Nanomaterials are being incorporated into products all around us, having an incredible impact on durability, strength, functionality, and other material properties. There are a vast number of nanomat …

Bìa của Janine Berg: Miracle for Whom?

Janine Berg: Miracle for Whom?

Miracle for Whom? offers a fresh and insightful perspective to the debate on rising income inequality in Chile, and on the broader question of how free trade affects the demand for workers in develop …

Bìa của Michelle Silverthorn: Authentic Diversity

Michelle Silverthorn: Authentic Diversity

The nation has transformed. The calls for racial equity are loud and insistent and they are now being listened to. And yet, companies across the country are still far behind when it comes to equity i …

Bìa của Lawrence R. Samuel: Age Friendly

Lawrence R. Samuel: Age Friendly

Age Friendly: Ending Ageism in America is a rallying call to make the United States a more equitable and just nation in terms of age. ‘Age friendliness’ means being inclusive towards older people as …

Bìa của Erik (Banking Professional and Financial Author, USA) Banks: Finance

Erik (Banking Professional and Financial Author, USA) Banks: Finance

Now in its fourth edition, Finance: The Basics is a clear and practical introduction to the world of finance. It thoroughly explains essential financial statements, tools, and concepts; fundamental f …

Bìa của John E. Wagner: Forestry Economics

John E. Wagner: Forestry Economics

Forestry Economics introduces students and practitioners to the economics of managing forests and forest enterprises. The book adopts the approach of managerial economics textbooks and applies this t …

Bìa của Frans Doorman: The Common Sense Manifesto

Frans Doorman: The Common Sense Manifesto

The Common Sense Manifesto aims to contribute to sustainable development: the process aimed at creating a society that is economically and socially inclusive and environmentally sustainable. It offer …

Bìa của Nicolay (19022021 Account placed on hold pending resolution concerning sales figures on the account. SF01240695 INC0015394) Worren: Organization Design

Nicolay (19022021 Account placed on hold pending resolution concerning sales figures on the account. SF01240695 INC0015394) Worren: Organization Design

A well-designed organization is an effective organization. Decisions about organization design determine the shape and form of the organization – not only the reporting structure and authority relati …

Bìa của Emre Usenmez: Redesigning Petroleum Taxation

Emre Usenmez: Redesigning Petroleum Taxation

Since its inception some 40 years ago, petroleum-specific taxation in the UK has been subject to numerous modifications. Often these modifications were brought into place not only to sufficiently inc …

Bìa của Andrea Bonime-Blanc: Gloom to Boom

Andrea Bonime-Blanc: Gloom to Boom

Leaders – whether in business, government or the nonprofit sector – take risks but often without fully understanding risk at a strategic level. Expanding upon the well-known ‘ESG’ risks, this book ex …

Trang tiếp theo >>>