Christoph Burmann & Manfred Kirchgeorg 
Marketing Arbeitsbuch [PDF ebook] 
Aufgaben – Fallstudien – Losungen

This inspiring book contains a series of "in conversations" with important personalities, change-makers, thought leaders and global influencers about the central theme of the climate crisis …

"How Department Stores Are Carried On" by W. B. Phillips is a nonfiction business analysis and management guide that offers a comprehensive exploration of the retail industry. Phillips, a p …

In easily accessible language, this book analyses the impact of Economic and Monetary Union on Small and Medium sized enterprises (SMEs) in Europe. This overarching and widely researched study explai …

In this volume, first published in 1983, the editors aim to achieve an understanding of performance from a variety of theoretical perspectives. The papers in this volume will not only spur further re …

Many of the world”s fisheries face major challenges including overfishing, overcapacity and low returns. Using recent developments in microeconomic theory and with numerous case studies and examples …

News and Exchange Rate Dynamics” proposes an innovative taxonomy of news affecting exchange rates. It establishes a metrics for the impact on exchange rates movements. In doing so it provides the fi …

Offers new concepts for gaging, inspection, machines vision and robotic testing Includes guidelines for installing complex electronic and computerized systems Presents a directory of commercially ava …

The Guru Book is an inspiring collection of 45 articles and interviews with well-known thought leaders and entrepreneurs, whose leadership and strategic skills have resulted in very successful busine …

The trend in industry and with the EPA is to prevent wastes before they are created instead of treating or disposing of them later. This book assists design/systems engineers and managers in designin …