This book is written for esports teams, organizations and sports clubs working with esports. It exists to provide a wide range of ideas and suggestions of potential revenue streams so you can develop and run profitable esports teams and organizations.
You will get a collection of successful experiences and strategies from over 100 esports clubs and organizations and ideas from over 50 brands, esports and gaming industry leaders to understand why and how they execute partnerships in esports.
The suggestions found in this book are all based on personal experiences working to help build esports in Denmark. All the advice provided to you has been tried and tested in esports organizations of all sizes and will hopefully help you achieve your organization’s goals as well.
This book includes:
+ Experiences from over 100 esports organizations
+ 23 concrete ways to generate revenue
+ Ideas from esports industry leaders
+ A case study of an active esports organization
Giới thiệu về tác giả
Martin Fritzen is an esports author, speaker, and consultant who, in 2015 founded one of Europe´s biggest esports clubs, Sørby Esport. From 2017 – 2020, he spearheaded all esports activities at DGI, a Danish sports Federation with more than 6500 sports clubs. Today he is the head of esports at the Danish national federation of company sports. Leading all esports activities with Danish workplaces, educational institutions, and company sports associations.
This book is based on years of experience as well as several years of talking with sports clubs that offer esports activities and companies that are interested in sponsoring esports. ‘I hope this book will inspire you to think outside the box so you can achieve your esports dreams like so many others have done’. Martin Fritzen
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