William C. Johnson & Art (Nova Southeastern University, Fort Lauderdale, USA) Weinstein 
Designing and Delivering Superior Customer Value [PDF ebook] 
Concepts, Cases, and Applications

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First Published in 1999, this book stresses the service aspects of an organization – especially customer service, marketing, and organizational responsiveness, and how to create and provide outstanding customer value to the target market(s).
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Format PDF ● Pages 400 ● ISBN 9781000086942 ● Publisher Taylor and Francis ● Published 2020 ● Downloadable 3 times ● Currency EUR ● ID 8110462 ● Copy protection Adobe DRM
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