Anandi Ramamurthy 
Imperial persuaders [PDF ebook] 
Images of Africa and Asia in British advertising

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The first book to provide an historical survey of images of black people in advertising during the colonial period. Analyses the various conflicting, and changing ideologies of colonialism and racism in British advertising. Reveals the historical and production context of many well known advertising icons, as well as the specific commercial interests that various companies’ images projected. Provides a chronological understanding of changing colonial ideologies in relation to advertising, while each chapter explores images produced to sell specific products, such as soap, cocoa, tea and tobacco.

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关于作者

Anandi Ramamurthy is Senior Lecturer in Film and Media Studies at the University of Central Lancashire

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语言 英语 ● 格式 PDF ● 网页 256 ● ISBN 9781526118578 ● 文件大小 8.2 MB ● 出版者 Manchester University Press ● 市 Manchester ● 国家 GB ● 发布时间 2017 ● 下载 24 个月 ● 货币 EUR ● ID 7649130 ● 复制保护 Adobe DRM
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