Dilani (University of Liverpool, UK) Jayawarna & Oswald (University of Liverpool, UK) Jones 
Resourcing the Start-up Business [PDF ebook] 
Creating Dynamic Entrepreneurial Learning Capabilities

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Drawing on the most up-to-date and relevant research, this concise textbook is an accessible guide to harnessing the appropriate resources when launching a new start-up business. The focus is on the wide range of tangible and intangible resources available to entrepreneurs in the early stages of a new venture. This second edition brings in material on crowdfunding, digitalization and Covid-19, and dedicates new chapters to:

  • lean start-ups and business models

  • idea generation and opportunity development and

  • business incubators and accelerators.

The book supports students with learning objectives, a summary, discussion questions and a practical call to action in each chapter. A teaching guide and slides are also available for instructors. Resourcing the Start-up Business will be a valuable textbook for students of entrepreneurship and new venture creation globally.

€59.32
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格式 PDF ● 网页 564 ● ISBN 9781000772777 ● 出版者 Taylor and Francis ● 发布时间 2022 ● 下载 3 时 ● 货币 EUR ● ID 8640342 ● 复制保护 Adobe DRM
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