The survival of the fastest
Information technology is now essential to business evolution. Companies that invest in IT as a future resource will live to see the future. The rest won’t. The hard reality of the new ‘Information Darwinism, ‘ a term coined by author Eric Marks, is brilliantly and provocatively described in e-Darwinism, a look at the make-or-break impact of IT on accelerating the global struggle for market share. The book offers a compelling look at just how the Internet has transformed business strategy and business strategy creation, IT strategy, and manufacturing strategy for manufacturing and service firms, and made significant inroads in driving revenue enhancement and cost savings as well as reducing a firm’s time to market. The book also describes how much the ability to leverage IT has become a requirement for measuring-and selecting-future leaders.
表中的内容
Foreword.
Introduction.
Business Darwinism and Digital Evolution.
Welcome to Today (Yesterday Revisited).
Evolutionary Metaphors for Business.
Evolution of Information Technology Organization and Strategies.
Information Management in Business Evolution.
Information-Based Business Modeling.
Business Evolutionary Strategies.
Business Evolution Theory and Practice.
Information Darwinism in the Future.
Index.
关于作者
Eric A Marks is a Director with Brightroad, an E-Business consulting division of Ontos Inc. based in Andover, Massachusetts. Prior to that he was a Principal Consultant with Pricewaterhouse Coopers in its Supply Chain Management/High Technology consulting practice.
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