Forte Eric Forte & Oppenheim Michael R. Oppenheim 
Basic Business Library [PDF ebook] 
Core Resources and Services

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Everything you need to know in order to start, maintain, and provide service for a business collection, and to research virtually any business topic.Now in its fifth edition, The Basic Business Library is a modern sourcebook of core resources for the business library and the business information consumers and researchers it serves. This up-to-date guide also discusses strategies for acquiring and building the business collection in a Web 2.0/3.0 world and recommended approaches to providing reference service for business research. This text includes numerous real-world examples that cover market research, investment, economics, management and marketing.This is a single-volume guide to doing business research and managing business resources and services in a multitude of library environments. Readers will gain an understanding of the nature and breadth of providers of business information; learn the types and formats of information available; become familiar with key resources and providers in major categories such as marketing, financial information, and investment; and understand how to collect, use, and provide access to business information resources.

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语言 英语 ● 格式 PDF ● 网页 240 ● ISBN 9781598846126 ● 编辑 Forte Eric Forte & Oppenheim Michael R. Oppenheim ● 出版者 ABC-CLIO ● 发布时间 2011 ● 下载 6 时 ● 货币 EUR ● ID 5928619 ● 复制保护 Adobe DRM
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