Gary Armstrong & Philip Kotler 
Principles of Marketing [PDF ebook] 
Scandinavian Edition

Examining one of the most crucial issues in the modern world: human induced climate change, here Clive Spash provides a refreshing interdisciplinary perspective, pulling together strands of natural s …

Pharmaceuticals constitute a relatively small share of the total Health Care expenditure in most developed economies, and yet they play a critical role in the ongoing debate over how best to advance, …

As we increase our awareness of the planetary challenges and how they intersect with the discipline or profession we choose to focus on, we have put our attention on the external forces and impacts. …

Developed by the author and now being employed by a number of businesses, Quick Response Manufacturing (QRM) is an expansion of time-based competition, aimed at a single target with the goal of …

Hailed on its first publication as a masterly account detailing a roadmap for compliance with workplace standards, regulations, and rules, Surviving an OSHA Audit: A Management Guide, Second Edition, …

Highlights advantages, disadvantages, and future trends of computerization to project control activity. Stresses identification of when computerization is needed and explores how to convert. Covers …

Managing Airline Networks: Design, Integration and Innovative Technologies is a fully comprehensive description of state-of-the-art network management practices at airlines. Designed as a compendium …

Providing a thorough examination of distributive justice, Distributive Justice and Taxation presents and discusses different theories of what constitutes a just society, and how goods should be distr …

Want to be the next Ella Mills? Award-winning rising star entrepreneur, Angelica Malin shows you how. For a new generation of fiercely independent and ambitious career women, going at it alone and ev …

In these times of change and disruption, HR must adapt, fast. But how can HR professionals critically assess their current processes and activities to identify what areas they need to think different …