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Janet Morrison
International Business [PDF ebook]
Challenges in a Changing World

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的封面 Janet Morrison: International Business (PDF)

Clear, comprehensive and engaging, this core textbook is authored by an established and respected expert in the field and approaches its subject from a truly global perspective, offering in-depth insights into current challenges facing international businesses. The text has been carefully designed to encourage critical reflection and is packed with case studies and innovative learning features to emphasise the links between theory and the real world. The book takes a multidisciplinary, multi-perspective approach, placing International Business in its political, social and ethical context as well as its economic one.This textbook is essential reading for undergraduate, postgraduate and MBA students studying international business for the first time.

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语言英语 ● 格式 PDF ● ISBN 9781137073396 ● 出版者 Macmillan Education UK ● 发布时间 2017 ● 下载 3 时 ● 货币 EUR ● ID 5301791 ● 复制保护 Adobe DRM

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