The author is well-renowned and highly successful.
* Figures and examples are revised and spreadsheet readytemplates are provided.
* Offers quick tips and cutting-edge ideas.
* Totally revised new edition of a highly successful book.
表中的内容
PREFACE
PART 1: FINANCIAL REPORTING OUTSIDE AND INSIDE A BUSINESS
CHAPTER 1-GETTING DOWN TO BUSINESS
CHAPTER 2-INTRODUCING FINANCIAL STATEMENTS
CHAPTER 3-REPORTING PROFIT TO MANAGERS
CHAPTER 4-INTERPRETING FINANCIAL STATEMENTS
PART 2: ASSETS AND SOURCES OF CAPITAL
CHAPTER 5-BUILDING A BALANCE SHEET
CHAPTER 6-BUSINESS CAPITAL SOURCES
CHAPTER 7-CAPITAL NEEDS OF GROWTH
PART 3: PROFIT AND CASH FLOW ANALYSIS
CHAPTER 8-BREAKING EVEN AND MAKING PROFIT
CHAPTER 9-SALES VOLUME CHANGES
CHAPTER 10-SALES PRICE AND COST CHANGES
CHAPTER 11-PRICE/VOLUME TRADE-OFFS
CHAPTER 12-COST/VOLUME TRADE-OFFS AND SURVIVAL ANALYSIS
CHAPTER 13-PROFIT GUSHES: CASH FLOW TRICKLES?
PART 4: CAPITAL INVESTMENT ANALYSIS
CHAPTER 14-DETERMINING INVESTMENT RETURNS NEEDED
CHAPTER 15-DISCOUNTING INVESTMENT RETURNS EXPECTED
PART 5: END TOPICS
CHAPTER 16-SERVICE BUSINESSES
CHAPTER 17-MANAGEMENT CONTROL
CHAPTER 18-MANUFACTURING ACCOUNTING
APPENDIX A: GLOSSARY FOR MANAGERS
APPENDIX B: TOPICAL GUIDE TO FIGURES
INDEX.
关于作者
JOHN A. TRACY is Professor of Accounting, Emeritus at the Leeds
School of Business of the University of Colorado, Boulder. He has
served as a staff accountant at Ernst & Young and is the author
of the bestselling How to Read a Financial Report and Accounting
for Dummies, both available from Wiley.
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