We are living in a time of upheaval. Once-lucrative revenue models are under siege. Market structures and distribution channels that have been stable for decades are crumbling before our eyes. The demise of brands such as Kodak, Borders and HMV Music leaves us with little doubt – shift is happening and no organization or brand is immune to extinction. In this landmark new release, three-time bestselling author Michael Mc Queen explores the five reasons why even the greatest become obsolete. More importantly, Michael looks at what separates the enduring from the endangered. Highlighting principlesand lessons from businesses such as Lego, IKEA and Volvo, he identifies six keys to successfully navigating the headwinds of change.
€26.10
购买此电子书可免费获赠一本！
语言 英语 ● 格式 EPUB ● ISBN 9781626755741 ● 出版者 BookBaby ● 发布时间 2013 ● 下载 6 时 ● 货币 EUR ● ID 2684122 ● 复制保护 Adobe DRM
需要具备DRM功能的电子书阅读器
来自同一作者的更多电子书 / 编辑
4,814,872 此类电子书
