Russell W. Belk 
Handbook of Qualitative Research Methods in Marketing [PDF ebook] 

Sludge treatment and disposal used to be considered part of water and wastewater treatment, rather than a separate subject, but is now seen as an independent field of study, research and development. …

Monty is a dog, not a financial genius, but economics still shapes his everyday life. Over the course of seventeen walks, Dr Rebecca Campbell chews over economic concepts and investigates how they ap …

Un libro de trabajo sobre VSM (español). A workbook on VSM (Spanish). …

Digitalization has completely transformed marketing. It has changed consumption habits, consumer behaviour, and purchasing processes. In addition, it has modified marketing strategies, tactics, and p …

Knowledge Networking explains the strategic, organizational and human impact of technologies that support knowledge: the internet, groupware, collaborative technologies. It shows how they can transfo …

The food and beverage aspect of hotel operations is often the most difficult area to control effectively, but it plays a crucial role in customer satisfaction. Improving Food and Beverage Performance …

The academic study of adventure tourism is rapidly increasing in popularity, with research beginning to focus on it heavily. This book is a cohesive and comprehensive look at this multi-million dolla …

Modelling is an important tool for understanding the complexity of forest ecosystems and the variety of interactions of ecosystem components, processes and values. This book describes the hybrid appr …

”This book bridges disciplines, previously confined to specialist journal publications, by providing a comprehensive overview of the systems analysis application to water resources. It is ideal for …