Stephen Chen 
Strategic Management of e-Business [PDF ebook] 

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Strategic Management of e-Business, Second Edition focuses on the strategic implications of e-business and examines the strategies employed in a range of industries, providing a comprehensive review of current research and practice. This new edition features up-to-date case studies and data, and includes new material on developments in mobile Internet technology, the success and failure of Internet business models, and much more.

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语言 英语 ● 格式 PDF ● ISBN 9780470870747 ● 出版者 Wiley ● 发布时间 2005 ● 下载 6 时 ● 货币 EUR ● ID 2325061 ● 复制保护 Adobe DRM
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