Robert Klein & Claudius Steinhardt: Revenue Management (PDF) < الاقتصاد < العلوم الاجتماعية < آخر الأخبار

Robert Klein & Claudius Steinhardt
Revenue Management [PDF ebook]
Grundlagen und Mathematische Methoden

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غلاف Robert Klein & Claudius Steinhardt: Revenue Management (PDF)

Dieses deutschsprachige Lehrbuch zum Thema Revenue Management richtet sich gleichermaßen an Studenten der Betriebswirtschaftslehre mit quantitativer Ausrichtung, Wirtschaftsinformatiker sowie Wirtschaftsingenieure. Es erläutert die wesentlichen Grundkonzepte des Revenue Managements und behandelt die zentralen Instrumente Preisdifferenzierung, Kapazitätssteuerung, Überbuchungssteuerung sowie Dynamic Pricing. Dabei werden jeweils die grundlegenden mathematischen Modelle und Methoden vorgestellt und anhand zahlreicher Rechenbeispiele verdeutlicht. Übungsaufgaben ermöglichen die Kontrolle des Erlernten. Das Buch ist auch zum Selbststudium geeignet.

€33.30

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لغة ألمانية ● شكل PDF ● ISBN 9783540688457 ● الناشر Springer Berlin Heidelberg ● نشرت 2008 ● للتحميل 3 مرات ● دقة EUR ● هوية شخصية 6319699 ● حماية النسخ Adobe DRM

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المزيد من الكتب الإلكترونية من نفس المؤلف (المؤلفين) / محرر

Robert Klein Claudius Steinhardt

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