Ebook > Social Sciences > Economy > Christoph Burmann & Manfred Kirchgeorg: Marketing Arbeitsbuch (ePUB)

Christoph Burmann & Manfred Kirchgeorg
Marketing Arbeitsbuch [EPUB ebook]
Aufgaben – Fallstudien – Losungen

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Cover of Christoph Burmann & Manfred Kirchgeorg: Marketing Arbeitsbuch (ePUB)

Das Arbeitsbuch gibt Studenten die Möglichkeit, sich aktiv mit Marketing-Fragestellungen auseinanderzusetzen. Zu jeder Aufgabe bzw. Fallstudie wird eine ausführliche Musterlösung geliefert. Das Arbeitsbuch ist damit ein ideales Lernbuch zur Prüfungsvorbereitung: Studenten können das eigene Marketingwissen praxisorientiert vertiefen und kontrollieren. Für die 11. Auflage wurde das Buch an die Neuauflage des Marketing-Klassikers angepasst.

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Language German ● Format EPUB ● ISBN 9783834938633 ● Publisher Gabler Verlag ● Published 2013 ● Downloadable 3 times ● Currency EUR ● ID 6363626 ● Copy protection Adobe DRM

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