Christoph Burmann & Manfred Kirchgeorg 
Marketing Arbeitsbuch [EPUB ebook] 
Aufgaben — Fallstudien — Losungen

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Обложка Christoph Burmann & Manfred Kirchgeorg: Marketing Arbeitsbuch (ePUB)

Das Arbeitsbuch gibt Studenten die Möglichkeit, sich aktiv mit Marketing-Fragestellungen auseinanderzusetzen. Zu jeder Aufgabe bzw. Fallstudie wird eine ausführliche Musterlösung geliefert. Das Arbeitsbuch ist damit ein ideales Lernbuch zur Prüfungsvorbereitung: Studenten können das eigene Marketingwissen praxisorientiert vertiefen und kontrollieren. Für die 11. Auflage wurde das Buch an die Neuauflage des Marketing-Klassikers angepasst.

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язык немецкий ● Формат EPUB ● ISBN 9783834938633 ● издатель Gabler Verlag ● опубликованный 2013 ● Загружаемые 3 раз ● валюта EUR ● Код товара 6363626 ● Защита от копирования Adobe DRM
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Christoph BurmannManfred KirchgeorgHeribert Meffert

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