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Helmut Krcmar & Gerhard Oswald
Digitale Transformation [PDF ebook]
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Cover von Helmut Krcmar & Gerhard Oswald: Digitale Transformation (PDF)

Dieses Open Access-Buch gibt eine Einführung in die Grundlagen der digitalen Transformation. Es werden aktuelle technologische Trends sowie Auswirkungen auf den Wettbewerb und die Geschäftsmodellentwicklung erläutert. Außerdem werden anhand empirischer Umfragen sowie Fallstudien aus der Praxis die Chancen und Risiken digitaler Transformationsprojekte aufgezeigt. Die Ergebnisse helfen Unternehmen dabei, Technologiepotentiale abzuschätzen und frühzeitig zukunftsweisende Technologiekompetenzen aufzubauen.

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Sprache Deutsch ● Format PDF ● ISBN 9783658226244 ● Herausgeber Helmut Krcmar & Gerhard Oswald ● Verlag Springer Fachmedien Wiesbaden ● Erscheinungsjahr 2018 ● herunterladbar 3 mal ● Währung EUR ● ID 6406718 ● Kopierschutz Adobe DRM

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