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Helmut Krcmar & Gerhard Oswald
Digitale Transformation [PDF ebook]
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Dieses Open Access-Buch gibt eine Einführung in die Grundlagen der digitalen Transformation. Es werden aktuelle technologische Trends sowie Auswirkungen auf den Wettbewerb und die Geschäftsmodellentwicklung erläutert. Außerdem werden anhand empirischer Umfragen sowie Fallstudien aus der Praxis die Chancen und Risiken digitaler Transformationsprojekte aufgezeigt. Die Ergebnisse helfen Unternehmen dabei, Technologiepotentiale abzuschätzen und frühzeitig zukunftsweisende Technologiekompetenzen aufzubauen.

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Bahasa Jerman ● Format PDF ● ISBN 9783658226244 ● Penyunting Helmut Krcmar & Gerhard Oswald ● Penerbit Springer Fachmedien Wiesbaden ● Diterbitkan 2018 ● Muat turun 3 kali ● Mata wang EUR ● ID 6406718 ● Salin perlindungan Adobe DRM

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