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Armand Mattelart
Advertising International [EPUB ebook]
The Privatisation of Public Space

Soporte

Portada de Armand Mattelart: Advertising International (ePUB)

A survey of the changes in the advertising industry in the last twenty years including coverage of the emergence of international conglomerates and the diversification of the agencies into public relations and media buying.

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Idioma Inglés ● Formato EPUB ● Páginas 256 ● ISBN 9781134942374 ● Editorial Taylor and Francis ● Publicado 2005 ● Descargable 3 veces ● Divisa EUR ● ID 4213980 ● Protección de copia Adobe DRM

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