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Armand Mattelart
Advertising International [EPUB ebook]
The Privatisation of Public Space

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的封面 Armand Mattelart: Advertising International (ePUB)

A survey of the changes in the advertising industry in the last twenty years including coverage of the emergence of international conglomerates and the diversification of the agencies into public relations and media buying.

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语言英语 ● 格式 EPUB ● 网页 256 ● ISBN 9781134942374 ● 出版者 Taylor and Francis ● 发布时间 2005 ● 下载 3 时 ● 货币 EUR ● ID 4213980 ● 复制保护 Adobe DRM

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