Bjorn Walliser 
Interkulturelles Marketing [PDF ebook] 
Mehr Erfolg im internationalen Geschaft

The built environment is one of the largest emitters of carbon dioxide globally therefore reducing both operational and embodied emissions is critical to improving the overall footprint of the indust …

Leadership and future-of-work expert Erik Korsvik Ostergaard’s new book explores Futures Thinking and Strategic Foresight. It shows how these important processes can be used inside of organizations t …

This book offers a unique contribution that examines major recent changes in conflict, negotiation and regulation within the labour relations systems and related governance institutions of advanced s …

This book addresses the various ways in which modern approaches to the protection of national security have impacted upon the constitutional order of the United Kingdom. It outlines and assesses the …

HIT or Miss for Student: Lessons Learned from Health Information Technology Projects presents and dissects a wide variety of HIT failures so that the students can understand in each case what went wr …

This book Project Management is to facilitate the successful completion of projects. For this reason it puts particular emphasis on the importance of careful preparation and strategic co-operation wi …

Here is a comprehensive introductory discussion of Earth, energy, and the environment in an integrated manner that will lead to an appreciation of our complex planet. The book looks at Earth from the …

Even to the casual observer of the automotive industry, it is clear that driving in the 21st century will be radically different from driving as we know it today. Significant advances in diverse tech …

Decoding Branding explains the evolution of branding and how the disrupting factors like digital revolution, technological advancement, changing consumer behavior, and the COVID-19 pandemic have resh …

The ability to think strategically is permeating every level of successful organizations – particularly among senior executives and line managers responsible for maintaining a competitive advantage f …