Curtis M. Grimm & Hun Lee 
Strategy As Action [PDF ebook] 
Competitive Dynamics and Competitive Advantage

Soporte

Strategy as Action presents an action plan for how firms can build, improve, and defend their competitive advantage at every stage of their life cycle. For start-up firms entering a market, it provides a model for exploiting competitive uncertainty and blind spots; for growth firms who have established some market advantages, it provides an action plan for exploiting relative resources; for mature firms, it explains how to exploit market position; finally, for firms that have no decisive resource advantage, it provides an action plan based on firm co-operative reactions.

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Idioma Inglés ● Formato PDF ● ISBN 9780195347616 ● Editorial Oxford University Press ● Publicado 2005 ● Descargable 6 veces ● Divisa EUR ● ID 2276858 ● Protección de copia Adobe DRM
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