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Sabine Flie & Michael Kleinaltenkamp
Berufsbilder und Weiterbildungsbedarf im Technischen Vertrieb [PDF ebook]

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Portada de Sabine Flie & Michael Kleinaltenkamp: Berufsbilder und Weiterbildungsbedarf im Technischen Vertrieb (PDF)

Das Buch analysiert den Vertrieb technischer und chemischer Produkte. Es gibt erstmalig einen Überblick über einen Tätigkeitsbereich mit steigender Bedeutung. Zwei umfangreiche Studien aus der Investitionsgüterindustrie und der chemischen Industrie bilden die Basis der Ausführungen. Darüber hinaus wird der Weiterbildungsbedarf in den verschiedenen Berufsfeldern analysiert. Die Autoren können auf eine langjährige Erfahrung in der Management-Weiterbildung von Ingenieuren zurückblicken. Diese Erfahrungen sind ebenfalls Grundlage des parallel erscheinenden Handbuchs zum Technischen Vertrieb.

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Idioma Alemán ● Formato PDF ● ISBN 9783642795978 ● Editorial Springer Berlin Heidelberg ● Publicado 2013 ● Descargable 3 veces ● Divisa EUR ● ID 6333529 ● Protección de copia Adobe DRM

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