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Sabine Flie & Michael Kleinaltenkamp
Berufsbilder und Weiterbildungsbedarf im Technischen Vertrieb [PDF ebook]

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Omslag till Sabine Flie & Michael Kleinaltenkamp: Berufsbilder und Weiterbildungsbedarf im Technischen Vertrieb (PDF)

Das Buch analysiert den Vertrieb technischer und chemischer Produkte. Es gibt erstmalig einen Überblick über einen Tätigkeitsbereich mit steigender Bedeutung. Zwei umfangreiche Studien aus der Investitionsgüterindustrie und der chemischen Industrie bilden die Basis der Ausführungen. Darüber hinaus wird der Weiterbildungsbedarf in den verschiedenen Berufsfeldern analysiert. Die Autoren können auf eine langjährige Erfahrung in der Management-Weiterbildung von Ingenieuren zurückblicken. Diese Erfahrungen sind ebenfalls Grundlage des parallel erscheinenden Handbuchs zum Technischen Vertrieb.

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Språk Tyska ● Formatera PDF ● ISBN 9783642795978 ● Utgivare Springer Berlin Heidelberg ● Publicerad 2013 ● Nedladdningsbara 3 gånger ● Valuta EUR ● ID 6333529 ● Kopieringsskydd Adobe DRM

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