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Sebastian Teupe
Die Schaffung eines Marktes [EPUB ebook]
Preispolitik, Wettbewerb und Fernsehgerätehandel in der BRD und den USA 1945–1985

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Portada de Sebastian Teupe: Die Schaffung eines Marktes (ePUB)

Haben Märkte in der BRD und den USA unterschiedlich funktioniert? Das Buch geht dieser Frage mit Hilfe der Wirtschaftssoziologie am Beispiel des Marktes für TV-Geräte nach. Es zeigt, dass die sozialen Kontexte das Markthandeln der Hersteller, Händler und Konsumenten entscheidend prägten. Dabei geht es über die Schablone nationaler ‘Marktkulturen’ hinaus und zeigt die Veränderungen und Ähnlichkeiten des Marktes in den beiden Gesellschaften.

€74.95

Sobre el autor

Sebastian Teupe, Universität Bayreuth

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Idioma Alemán ● Formato EPUB ● Páginas 447 ● ISBN 9783110493658 ● Tamaño de archivo 10.7 MB ● Editorial De Gruyter ● Ciudad Basel/Berlin/Boston ● Publicado 2016 ● Edición 1 ● Descargable 24 meses ● Divisa EUR ● ID 6587224 ● Protección de copia Adobe DRM

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