Catalog > Ciencias sociales > Economía > Stephen Brown & Darach Turley: Consumer Research (PDF)

Stephen Brown & Darach Turley
Consumer Research [PDF ebook]
Postcards From the Edge

Soporte

Portada de Stephen Brown & Darach Turley: Consumer Research (PDF)

Consumer Research: Postcards from the Edge is a collection of cutting-edge essays by leading exponents of postmodern consumer research from Europe and America. Topics covered include: * chronicle, composition and fabulation in consumer research * postmodern approaches to pluralism in consumer research * marketing in cyberspace * poststructuralism in marketing * semiotics in marketing and consumer research

€25.67

¡Compre este libro electrónico y obtenga 1 más GRATIS!

Idioma Inglés ● Formato PDF ● Páginas 428 ● ISBN 9781134690039 ● Editor Stephen Brown & Darach Turley ● Editorial Taylor and Francis ● Publicado 2005 ● Descargable 3 veces ● Divisa EUR ● ID 4156437 ● Protección de copia Adobe DRM

Requiere lector de ebook con capacidad DRM

Más ebooks del mismo autor / Editor

Stephen Brown Darach Turley

254.351 Ebooks en esta categoría

Portada de Kurt A Richardson: Managing Organizational Complexity

Kurt A Richardson: Managing Organizational Complexity

Portada de Sangeeta Waldron: What Will Your Legacy Be?

Sangeeta Waldron: What Will Your Legacy Be?

This inspiring book contains a series of "in conversations" with important personalities, change-makers, thought leaders and global influencers about the central theme of the climate crisis …

Portada de Harish C. Chandan & Bryan Christiansen: Handbook of Research on Human Factors in Contemporary Workforce Development

Harish C. Chandan & Bryan Christiansen: Handbook of Research on Human Factors in Contemporary Workforce Development

Portada de Casey J. Bedgood: The 10 Cardinal Sins of Leadership

Casey J. Bedgood: The 10 Cardinal Sins of Leadership

Why do some leaders succeed and others fail? Is there a magic ingredient that the leaders must consider in their career journey to ensure the joy ride does not turn into a nightmare? What is the key …

Portada de Haris Alibasic: Post-Factual Polity

Haris Alibasic: Post-Factual Polity

In The Post-Factual Polity: Ethical, Governance, Administrative, and Policy Crises in the Disinformation Era, Haris Alibasic presents a compelling and timely examination of the intricate challenges f …

Portada de Ganeshan Wignaraja: Competitiveness Strategy in Developing Countries

Ganeshan Wignaraja: Competitiveness Strategy in Developing Countries

Globalization and structural adjustment offer many opportunities for export orientated industrialization in developing economies. As a group, competitiveness in the developing countries has improved, …

Portada de R. R. Gilchrist: Managing for Profit

R. R. Gilchrist: Managing for Profit

In this book, first published in 1971, the author develops and tests a productivity system based on Added Value as the measure of company income and output. The theory behind the system is that the b …

Portada de Christine Sevilla & Timothy Wells: Maximizing The Enterprise Information Assets

Christine Sevilla & Timothy Wells: Maximizing The Enterprise Information Assets

The ramifications of this new Information Age are still not well understood. Most businesses do not know how to turn their information into a beneficial capital asset. Unfortunately, their focus has …

Portada de Erich F. Elstner & Bertold Hock: Plant Toxicology

Erich F. Elstner & Bertold Hock: Plant Toxicology

In order to keep track of all the compounds and pathogens affecting plant metabolism and development, you would need to spend all your waking hours combing periodicals and the Internet in dozens of l …

Portada de Vikram M. Mehta: Natural Decadal Climate Variability

Vikram M. Mehta: Natural Decadal Climate Variability

Natural decadal climate variability (DCV) and its interactions with anthropogenic climate change (ACC) are vitally important to understand to predict the future of the Earth’s climate. This book, aft …

siguiente página >>>