Auteur: Seung Ho Park

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Seung Ho Park is executive director at Skolkovo Business School-Ernst & Young Institute for Emerging Market Studies (IEMS) and Chair Professor of Strategy at Moscow School of Management SKOLKOVO. He was the founding president of Samsung Economic Research Institute in China and the BAT Chair Professor at the China Europe International Business School. Nan Zhou is research fellow at IEMS and assistant professor at Moscow School of Management SKOLKOVO. Gerardo R. Ungson is the Y. F. Chang Endowed Chair Professor of International Business at the College of Business, San Francisco State University, and a Non-Resident Senior Research Fellow at IEMS.




10 Ebooks par Seung Ho Park

Seung Ho Park & Gerardo R. Ungson: Rough Diamonds
Discover the four traits of the best performing, but least known, breakout firms in BRIC countries ‘Rough diamonds’ are the best performing firms in the BRIC (Brazil-Russia-India-China) countries. Th …
PDF
Anglais
DRM
€22.99
Seung Ho Park & Gerardo R. Ungson: Rough Diamonds
Discover the four traits of the best performing, but least known, breakout firms in BRIC countries ‘Rough diamonds’ are the best performing firms in the BRIC (Brazil-Russia-India-China) countries. Th …
EPUB
Anglais
DRM
€22.99
Seung Ho Park & Gerardo R. Ungson: Scaling the Tail: Managing Profitable Growth in Emerging Markets
This book presents a framework for a different type of profitable growth for multinational companies in emerging markets: ‘scaling the tail.’ This model focuses on specialized market niches, flanking …
PDF
Anglais
€53.49
Seung Ho Park & Maria Alejandra Gonzalez-Perez: The Palgrave Handbook of Corporate Sustainability in the Digital Era
This handbook addresses the intersection between corporate sustainability and digital transformation. It analyzes the challenges and transformations required to be able to have sustainable businesses …
PDF
Anglais
€234.33