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Саммари книги ‘Законы социального заражения. 7 стратегий изменения общественного мнения и поведения’ [EPUB ebook]

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Copertina di CrossReads: Саммари книги 'Законы социального заражения. 7 стратегий изменения общественного мнения и поведения' (ePUB)

Почему люди подхватывают чужие лозунги и идеи? И как запустить новый тренд? Деймон Чентола, социолог и профессор, рассказывает о механизмах появления и распространения «вирусной» информации. Главное из 7 стратегий влияния на общественное поведение, выведенных на основе анализа работы Google, Facebook, движений Metoo и Black Lives Matter, читайте в саммари. Мастрид для контент-мейкеров и маркетлогов.
Саммари книги «Законы социального заражения» подготовлено совместно с проектом Make Right. Читайте ключевые идеи бестселлеров и выбирайте лучшее в мире книг!

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Lingua Russo ● Formato EPUB ● Pagine 25 ● ISBN 9785041864996 ● Dimensione 1.3 MB ● Età 17-16 anni ● Casa editrice CrossReads ● Città Moscow ● Paese RU ● Pubblicato 2023 ● Scaricabile 24 mesi ● Moneta EUR ● ID 9236576 ● Protezione dalla copia DRM sociale

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