Success and crises, phases of transformation, the employees, and the products: in nine thoroughly researched essays, the book examines the main topics of the company’s history. The "Continental" brand is a focal point, as is the international expansion. It is an entertaining and informative journey through the history of this Hanover-based company with its rich tradition as it embarks into the future of mobility.
€46.60
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Lingua Inglese ● Formato PDF ● Pagine 387 ● ISBN 9783110732375 ● Casa editrice De Gruyter ● Pubblicato 2021 ● Scaricabile 3 volte ● Moneta EUR ● ID 9435154 ● Protezione dalla copia Adobe DRM
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