Samuel Bradley & Jerry (Texas Tech University, USA) Hudson 
Advertising and Public Relations Research [EPUB ebook] 

Supporto

Designed to serve as a comprehensive, primary text for research methods courses in advertising and/or public relations programs, this book concentrates on the uses and applications of research in advertising and public relations situations. The authors” goal is to provide the information needed by future practitioners to commission and apply research to their work problems in advertising and public relations.

€88.40
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Formato EPUB ● Pagine 384 ● ISBN 9781317507369 ● Casa editrice Taylor and Francis ● Pubblicato 2015 ● Scaricabile 3 volte ● Moneta EUR ● ID 4147275 ● Protezione dalla copia Adobe DRM
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