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Stefan Hoffmann & Stefan Müller
Gesundheitsmarketing: Gesundheitspsychologie und Prävention [PDF ebook]

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Copertina di Stefan Hoffmann & Stefan Müller: Gesundheitsmarketing: Gesundheitspsychologie und Prävention (PDF)

Marketing spielt das Gesundheitswesen eine zunehmend wichtige Rolle. Obwohl das Thema Health-Care-Marketing schon seit mehr als 30 Jahren in den USA Beachtung findet, wird ihm in Deutschland erst seit wenigen Jahren die nötige Aufmerksamkeit zuteil. Ziel

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Lingua Tedesco ● Formato PDF ● Pagine 352 ● ISBN 9783456948010 ● Dimensione 3.2 MB ● Editore Stefan Hoffmann & Stefan Müller ● Casa editrice Hogrefe, vorm. Verlag Hans Huber ● Città Bern ● Paese CH ● Pubblicato 2010 ● Edizione 1 ● Scaricabile 24 mesi ● Moneta EUR ● ID 2157712 ● Protezione dalla copia DRM sociale

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