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Stefan Hoffmann & Stefan Müller
Gesundheitsmarketing: Gesundheitspsychologie und Prävention [PDF ebook]

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Capa do Stefan Hoffmann & Stefan Müller: Gesundheitsmarketing: Gesundheitspsychologie und Prävention (PDF)

Marketing spielt das Gesundheitswesen eine zunehmend wichtige Rolle. Obwohl das Thema Health-Care-Marketing schon seit mehr als 30 Jahren in den USA Beachtung findet, wird ihm in Deutschland erst seit wenigen Jahren die nötige Aufmerksamkeit zuteil. Ziel

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Língua Alemão ● Formato PDF ● Páginas 352 ● ISBN 9783456948010 ● Tamanho do arquivo 3.2 MB ● Editor Stefan Hoffmann & Stefan Müller ● Editora Hogrefe, vorm. Verlag Hans Huber ● Cidade Bern ● País CH ● Publicado 2010 ● Edição 1 ● Carregável 24 meses ● Moeda EUR ● ID 2157712 ● Proteção contra cópia DRM social

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