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Lerzan Aksoy & David Bejou
Customer Lifetime Value [EPUB ebook]
Reshaping the Way We Manage to Maximize Profits

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Cover of Lerzan Aksoy & David Bejou: Customer Lifetime Value (ePUB)

Get the competitive edge by effectively managing customer lifetime value The customer lifetime value (CLV) concept is extensively changing the way today’s business is managed. A student or practitioner needs to understand CLV to best gain the competitive edge in business. Customer Lifetime Value: Reshaping the Way We Manage to Maxi

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Language English ● Format EPUB ● Pages 152 ● ISBN 9781136791918 ● Editor Lerzan Aksoy & David Bejou ● Publisher Taylor and Francis ● Published 2006 ● Downloadable 3 times ● Currency EUR ● ID 4901463 ● Copy protection Adobe DRM

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