Lerzan Aksoy & David Bejou 
Customer Lifetime Value [EPUB ebook] 
Reshaping the Way We Manage to Maximize Profits

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Get the competitive edge by effectively managing customer lifetime value The customer lifetime value (CLV) concept is extensively changing the way today’s business is managed. A student or practitioner needs to understand CLV to best gain the competitive edge in business. Customer Lifetime Value: Reshaping the Way We Manage to Maxi

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语言 英语 ● 格式 EPUB ● 网页 152 ● ISBN 9781136791918 ● 编辑 Lerzan Aksoy & David Bejou ● 出版者 Taylor and Francis ● 发布时间 2006 ● 下载 3 时 ● 货币 EUR ● ID 4901463 ● 复制保护 Adobe DRM
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