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David Frederick Ross
The Intimate Supply Chain [EPUB ebook]
Leveraging the Supply Chain to Manage the Customer Experience

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The growing power being exercised by today‘s consumer is causing significant paradigm shifts away from traditional marketing. This is leading to a whole new take on the structure and functioning of supply chain management (SCM). It‘s no longer so much about improving the manufacturing process as it is improving the point and speed of contact and th

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Format EPUB ● Halaman-halaman 304 ● ISBN 9781040082553 ● Penerbit Taylor & Francis ● Diterbitkan 2008 ● Muat turun 3 kali ● Mata wang EUR ● ID 9353810 ● Salin perlindungan Adobe DRM

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David Frederick Ross Schaumburg, Illinois, USA) Ross David Frederick (Lawson

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