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Dieter Wolf
Pharma Marketing [EPUB ebook]
Einführung und Überblick über Pharma Marketing und Pharma Markt Deutschland

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perlindungan daripada Dieter Wolf: Pharma Marketing (ePUB)

Entwicklung und Vermarktung von Arzneimittel in Deutschland. Einführung und Überblick über Pharma Marketing und Pharmamarkt Deutschland. Pharma Weltmarkt. Arzneimittelpreise/ Kostenerstattung. Rollen der Beteiligten: Patient, Arzt, Apotheke, Krankenhaus, Pharmaindustrie, Krankenkassen. Kooperationen im Pharmabereich, Biosimilars
Digitalisierung im Gesundheitswesen/Pharma Marketing

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Der Autor ist Diplomchemiker mit langjähriger Erfahrung im Bereich Produktentwicklung für Konsumgüter und verschiedenen marketingnahen Funktionen in der pharmazeutischen Industrie. Diese umfassen Lizenzen, Geschäftsentwicklung sowie Lohnherstellung für Biopharmazeutika.

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Bahasa Jerman ● Format EPUB ● Halaman-halaman 196 ● ISBN 9783746041155 ● Saiz fail 0.8 MB ● Penerbit Books on Demand ● Diterbitkan 2017 ● Edisi 4 ● Muat turun 24 bulan ● Mata wang EUR ● ID 6839527 ● Salin perlindungan Social DRM

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