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Dieter Wolf
Pharma Marketing [EPUB ebook]
Einführung und Überblick über Pharma Marketing und Pharma Markt Deutschland

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Pokrywa Dieter Wolf: Pharma Marketing (ePUB)

Entwicklung und Vermarktung von Arzneimittel in Deutschland. Einführung und Überblick über Pharma Marketing und Pharmamarkt Deutschland. Pharma Weltmarkt. Arzneimittelpreise/ Kostenerstattung. Rollen der Beteiligten: Patient, Arzt, Apotheke, Krankenhaus, Pharmaindustrie, Krankenkassen. Kooperationen im Pharmabereich, Biosimilars
Digitalisierung im Gesundheitswesen/Pharma Marketing

€5.49

O autorze

Der Autor ist Diplomchemiker mit langjähriger Erfahrung im Bereich Produktentwicklung für Konsumgüter und verschiedenen marketingnahen Funktionen in der pharmazeutischen Industrie. Diese umfassen Lizenzen, Geschäftsentwicklung sowie Lohnherstellung für Biopharmazeutika.

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Język Niemiecki ● Format EPUB ● Strony 196 ● ISBN 9783746041155 ● Rozmiar pliku 0.8 MB ● Wydawca Books on Demand ● Opublikowany 2017 ● Ydanie 4 ● Do pobrania 24 miesięcy ● Waluta EUR ● ID 6839527 ● Ochrona przed kopiowaniem Społeczny DRM

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