Catalog > Nauki społeczne > Gospodarka > Nicholas Stacey & Aubrey Wilson: Industrial Marketing Research (RLE Marketing) (PDF)

Nicholas Stacey & Aubrey Wilson
Industrial Marketing Research (RLE Marketing) [PDF ebook]
Management and Technique

Wsparcie

Pokrywa Nicholas Stacey & Aubrey Wilson: Industrial Marketing Research (RLE Marketing) (PDF)

The book provides a comprehensive analysis of the techniques and mechanics of the research process, and the management implications of industrial marketing research. It reveals not only how to do marketing research, but also the full range of its profitable applications, and shows how to develop an internal department and how to buy industrial marketing research.

When originally published, this was the first book to be published in the UK or USA devoted solely to the important modern management tool of industrial marketing research.

€55.90

Kup ten ebook, a 1 kolejny otrzymasz GRATIS!

Format PDF ● Strony 290 ● ISBN 9781317649038 ● Wydawca Taylor and Francis ● Opublikowany 2014 ● Do pobrania 3 czasy ● Waluta EUR ● ID 3377571 ● Ochrona przed kopiowaniem Adobe DRM

Wymaga czytnika ebooków obsługującego DRM

Więcej książek elektronicznych tego samego autora (ów) / Redaktor

Nicholas Stacey Aubrey Wilson

254 773 Ebooki w tej kategorii

Pokrywa Erik Ostergaard: Anticipatory Leadership

Erik Ostergaard: Anticipatory Leadership

Leadership and future-of-work expert Erik Korsvik Ostergaard’s new book explores Futures Thinking and Strategic Foresight. It shows how these important processes can be used inside of organizations t …

Pokrywa Chris Hatfield: Sales Psyche

Chris Hatfield: Sales Psyche

In the relentless world of sales, where targets loom large and rejection can be a constant companion, the toll on your mind is often underestimated. This book is a transformative resource in the chal …

Pokrywa Sangeeta Waldron: What Will Your Legacy Be?

Sangeeta Waldron: What Will Your Legacy Be?

This inspiring book contains a series of "in conversations" with important personalities, change-makers, thought leaders and global influencers about the central theme of the climate crisis …

Pokrywa Kurt A Richardson: Managing Organizational Complexity

Kurt A Richardson: Managing Organizational Complexity

Pokrywa Alan S. Gutterman: Managing Sustainability

Alan S. Gutterman: Managing Sustainability

Managing Sustainability is a comprehensive guide to governing, leading, and managing a successful sustainability-focused business. Being a socially and environmentally responsible business is a …

Pokrywa Wallace Garneau: The Way Forward

Wallace Garneau: The Way Forward

This book helps business leaders see how employees, companies, and missions all interact with each other, as well as with society at large, in systems and subsystems at various levels. It helps …

Pokrywa Kimberly Messer: Falling for Work: A Story of Death and Determination

Kimberly Messer: Falling for Work: A Story of Death and Determination

When Dan loses his best friend to an occupational accident, he questions everything. Did the company do enough to protect him? Are the rest of us protected from this happening again? Dan’s questions …

Pokrywa G. Shawn Hunter: Small Acts of Leadership

G. Shawn Hunter: Small Acts of Leadership

In business today, there is no offline and there is no downtime. Professionals are both exhausted and depleted. Being constantly tethered to our work through technology makes us overwhelmed and short …

Pokrywa Ruhul A. Salim: Capacity Realization and Productivity Growth in a Developing Country

Ruhul A. Salim: Capacity Realization and Productivity Growth in a Developing Country

First published in 1999. Firms in manufacturing industries are influenced by the market-oriented liberalization reform policies in many developing countries since the late eighties. However, studies …