Catalog > Ciências sociais > Economia > Sally Dibb & Lyndon Simkin: Market Segmentation Success (ePUB)

Sally Dibb & Lyndon Simkin
Market Segmentation Success [EPUB ebook]
Making It Happen!

Apoio

Capa do Sally Dibb & Lyndon Simkin: Market Segmentation Success (ePUB)

Market segmentation is a main aspect of an effective business strategy, but implementation is often difficult and ultimately unsuccessful. Market Segmentation Success: Making It Happen! offers a solid review of the concepts of market segmentation and target market selection, as well as clearly explaining how to create market segments, how to select

€83.40

Compre este e-book e ganhe mais 1 GRÁTIS!

Formato EPUB ● Páginas 204 ● ISBN 9781136772450 ● Editora Taylor and Francis ● Publicado 2008 ● Carregável 3 vezes ● Moeda EUR ● ID 4901413 ● Proteção contra cópia Adobe DRM

Requer um leitor de ebook capaz de DRM

Mais ebooks do mesmo autor(es) / Editor

Sally Dibb Lyndon Simkin UK) Dibb Sally (Open University UK) Simkin Lyndon (University of Warwick

254.351 Ebooks nesta categoria

Capa do Kurt A Richardson: Managing Organizational Complexity

Kurt A Richardson: Managing Organizational Complexity

Capa do Sangeeta Waldron: What Will Your Legacy Be?

Sangeeta Waldron: What Will Your Legacy Be?

This inspiring book contains a series of "in conversations" with important personalities, change-makers, thought leaders and global influencers about the central theme of the climate crisis …

Capa do Harish C. Chandan & Bryan Christiansen: Handbook of Research on Human Factors in Contemporary Workforce Development

Harish C. Chandan & Bryan Christiansen: Handbook of Research on Human Factors in Contemporary Workforce Development

Capa do Casey J. Bedgood: The 10 Cardinal Sins of Leadership

Casey J. Bedgood: The 10 Cardinal Sins of Leadership

Why do some leaders succeed and others fail? Is there a magic ingredient that the leaders must consider in their career journey to ensure the joy ride does not turn into a nightmare? What is the key …

Capa do Nicolas (Nanyang Technological University, Singapore) Privault: Introduction to Stochastic Finance with Market Examples

Nicolas (Nanyang Technological University, Singapore) Privault: Introduction to Stochastic Finance with Market Examples

Introduction to Stochastic Finance with Market Examples, Second Edition presents an introduction to pricing and hedging in discrete and continuous-time financial models, emphasizing both analytical a …

Capa do Neil Francis: Creative Thinking Book

Neil Francis: Creative Thinking Book

Creative thinking is about finding a way of looking at problems or situations from a fresh perspective to conceive of something new or original. It then becomes inventive thinking when something is c …

Capa do Haris Alibasic: Post-Factual Polity

Haris Alibasic: Post-Factual Polity

In The Post-Factual Polity: Ethical, Governance, Administrative, and Policy Crises in the Disinformation Era, Haris Alibasic presents a compelling and timely examination of the intricate challenges f …

Capa do Ganeshan Wignaraja: Competitiveness Strategy in Developing Countries

Ganeshan Wignaraja: Competitiveness Strategy in Developing Countries

Globalization and structural adjustment offer many opportunities for export orientated industrialization in developing economies. As a group, competitiveness in the developing countries has improved, …

Capa do William Rees-Mogg: The Case for Gold Vol 1

William Rees-Mogg: The Case for Gold Vol 1

The role of gold in the world”s exchange system has been hotly contested by leading economists. This work collects the most important arguments in favour of gold, including such works as David Ricar …

Capa do R. R. Gilchrist: Managing for Profit

R. R. Gilchrist: Managing for Profit

In this book, first published in 1971, the author develops and tests a productivity system based on Added Value as the measure of company income and output. The theory behind the system is that the b …

Próxima página >>>